Bluff offered $100k to change name

KSL reports that the town of Bluff has been offered $100,000 to change its name to a gabling website's name. Naming towns of utah in exchange for rewards is not unprecedented. The town of Bicknell (near Capitol Reef NP) is named after Thomas Bicknell who promised a library to the first frontier town to take his name. Unfortunately for Blanding (near Natural Bridges NM, sort of) Utah, Bicknell's decision arrived first and Blanding is named after Bicknell's wife's maiden name. Blanding got a library too though.